Thursday, February 8

10am ET 

Once you have registered, Zoom information will be provided.

Tourism is one of New York City’s top five industries, generating over $75 billion in economic impact. Domestic and international travel trade—tour operators and meeting planners—seek unique experiences, venues, dining, and lodging options to create NYC travel packages and events. 
 
New York City Tourism + Conventions' Tourism Ready 101, produced in partnership with Alon Tourism Solutions, is a free program designed to help you tap into this profitable sector. 
 
Join our informational webinar to learn about the program and the importance of this market: 

Thursday, February 13, 2025
3-4pm ET 

Once you have registered, Zoom information will be provided.

Benefits of working with the travel trade: 

- Fill off-peak periods 
- Build long-term business partnerships 
- Gain repeat visitor business 
- Secure advance bookings 
- Boost global exposure 
 
After the webinar, you can apply for Tourism Ready 101, which includes four in-person workshops at the 3 West Club in Midtown Manhattan from 9:30am-2pm: 
- Wednesday, February 26 
- Thursday, February 27 
- Two-week break to work on materials and join group consultations 
- Wednesday, March 19 
- Thursday, March 20 

Eligibility Requirements: 
- Participants must work directly for their organization (third-party consultants are not eligible). 
- Must offer a direct-to-consumer tourism product. This program is designed for organizations that provide a visitor experience, such as tours, attractions, shopping, dining, lodging, or other interactive activities

- Companies that provide aggregated tourism resources, guidebooks, or publications are not eligible. 

Please share with anyone you think would benefit from tourism business.

All participants must:

• Work directly for the organization they are representing; third-party consultants are not eligible to participate.

• Be able to offer the travel trade a direct-to-consumer tourism product e.g., accommodations, dining, tour, attraction, etc.

• Companies that provide tourism resources, guidebooks and other publications, aggregated tourism product, etc. are not eligible to participate. 

Access: The meeting platform (Zoom) is accessible by screen reader and captioning (CART). ASL is also available upon request. Participants may join by phone or computer/online. For further information or to request an accommodation, please email zthuesday@nyctourism.com. Requests for accommodation should be made by February 6, 2025